This meant that an object like Brillo Boxes was baptized as art if accepted by museum and gallery directors and purchased by art collectors. But Danto objected, the brillo boxes were not immediately accepted by artworld: the director of the National Gallery of Canada declared they were not art, siding the customs inspectors when a dispute arose about shipping them; hardly anyone bought them. Danto argued instead that the artworld provides a background theory that un artist invokes when exhibiting as art.